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The Pragmatic Engineer
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The largest paid technical newsletter on software engineering at scale.
Operated by Gergely Orosz · founded 2021 · audience: Senior engineers, EMs, and CTOs.
Subscribers
1.0M
Open rate
49%
Opens / send
490K
Blended CPM
$53
Primary placement
$26K
Est. monthly ad rev
$210K
Rate card
Placements & pricing
Modeled reach · trailing 12 months
Momentum signal +47 — directional growth heat versus the rest of the index.
Who advertises here
Brands observed sponsoring The Pragmatic Engineer
Free · updated monthly
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Figures are modeled estimates for benchmarking and are not audited or endorsed by The Pragmatic Engineer.